NO STARCH PRESS
"the finest in geek entertainment"™
Home  | Catalog  | Blog  | Planet  | Media  | Buy  | About  | Cart


book main | contents | reviews

Introduction: A Management Breakthrough

PART I: An Unorthodox Corporate Saga
Chapter 1: Rebels with a Cause
Chapter 2: The Google Economic Model

PART II: A Formula 1 Engine
Chapter 3: Three Iconoclasts at the Top
Chapter 4: Recruiting the Best
Chapter 5: The 20 Percent Rule
Chapter 6: Coworkers are the Best Judges
Chapter 7: An Innovation Machine
Chapter 8: Like A Swiss Army Knife
Chapter 9: For the Love of Math and Measurement
Chapter 10: Keep the Teams Small!
Chapter 11: Coordination through Technology
Chapter 12: The Secret is in the Factory

PART III: Put Users First; the Rest Will Follow
Chapter 13: Automating Sales and User Relationships
Chapter 14: Putting Users in Charge

PART IV: Challenges and Risks
Chapter 15: Is Google's Growth Sustainable?
Chapter 16: Can Google Evade Conformity?
Chapter 17: A Look Ahead

Afterword

View the Index (PDF).


book main | contents | reviews



Copyright 2009 by No Starch Press