"The Engaging Brand Blog" interviewed Friends with Benefits authors Darren Barefoot and Julie Szabo on their podcast. Listen here.

"This is a book that shouldn't only be read by the front-line workers; it needs to be on the boardroom bookshelf."
—The Vancouver Sun (Read More)

"Don't be surprised if you too end up with a dog-eared copy as you add to your bag of tricks."
—IT Toolbox (Read More)

"The humour that flows through this book turns what could be a dry, but still informational, book into something that's fun to read."
—YYZ Tech (Read More)

"While a new social media handbook or how-to guide seems to be printed every week, none equals this one in depth, breadth and clarity."
—Geek Girls Guide (Read More)

"If you are looking to dabble in social media, Friends with Benefits is a must read for you. It is one of the best books I've read in a long time on the social media field."
—Lisa Reviews (Read More)

"Friends with Benefits is the best book on social media marketing that I've read to date."
—Monique Trottier, So Misguided (Read More)

"This book is a phenomenal read."
—MacDavid Pro (Read More)

"Friends with Benefits - A Social Media Marketing Handbook . . . does an outstanding job of being the expert voice without miring the reader in a minutiae of geek-speek."
—Heartcrossings (Read More)

"Anyone with a business, whether it's Big Business or just you working out of your living room, can benefit from the advice in this book."
—A.P. Lawrence (Read More)

"If you're ready to get off the sidelines and get serious about social media marketing, you must read this book first. Friends with Benefits is tactical, practical and above all, useful."
—Lee LeFever, Common Craft (Read More)

"Boxcar Marketing highly recommends Friends with Benefits. It is perfect for seasoned veterans and social media newbies."
—Boxcar Marketing (Read More)

"This book is invaluable and there's nothing like it out there in terms of a realistic portrayal of what works and what doesn't."
—Socialmedia.biz (Read More)

"If you're a small business trying to find your way around social media, a very solid resource has hit the bookstores."
—Tod Maffin (Read More)

"If you are new to social media, this book will really help you out."
—Indie Biz Chicks (Read More)

"For experienced marketers looking to keep up on their own industries as well as learn the intricate details of social media, I recommend adding this book to your reading list."
—Eric Tsai, Designdamage.com (Read More)

"If your company looks like it is beginning to dabble in social media, then pick up Friends with Benefits so that you can understand the lingo and not look like a complete idiot when you next go to a marketing department meeting and they are all talking about things that you don't understand."
—A Girl's Guide to Project Management (Read More)

"It's all good advice and first time social media marketers will do well to use it."
—2020Social (Read More)

"Just as the title of the book suggests, the book does a fine job of outlining what social media is and how to get started with social media; perfect for the social media newbie and small business owner."
—Ribeezie Media (Read More)

"It's an accessible, compelling and useful read and not just because I happen to be online myself."
—The Commentary (Read More)

"It's a good book for the social media skeptic or curmudgeonly boss that you need help convincing."
—Fresh Blog Reviews (Read More)

"This is a great book for individuals and especially businesses ready to get into the world of online social media marketing, because it provides a great primer into this new and growing culture and community."
—SitePoint (Read More)

"The book would make a good resource to pass on to a client or executive you are working with who needs to learn the value and basic practicalities of social media marketing."
—WebWorkerDaily (Read More)

Friends with Benefits is "very clear, easy to read, and non-threatening."
—Broadcasting Brain (Read More)

"Friends with Benefits provides a powerful survey packed with tips and real-world case studies."
—The Midwest Book Review (Read More)